We recently shared possible new updates to Twitter. Then Google updated its algorithm keeping marketers on their toes and demanding fresh content to stay relevant in the eyes of such a powerful internet tool. Here we are again with yet more updates coming to another key player in the social media realm – Facebook. Hop […]
By now there’s no denying the power of Twitter and all of its 140-character limit glory. First, let’s look at the numbers. According to Twitter’s website, as of June 30, 2015 the user breakdown goes a little something like this: 316 million monthly active users 500 million tweets sent daily 80% of active users are […]
Search Engine Optimization, or SEO, is one of the most vital components of any modern business marketing strategy. It can, quite literally, be the difference between having customers lined up outside your door and having potential customers not even know that you exist. However, despite its importance, many people making their first forays into marketing […]
As anyone who has had to build a website will tell you, creating a successful online presence requires a LOT of content. We all understand that the best way to keep your audience, or your customer base, actively engaged is by regularly providing them with fresh and relevant material. But all too often, as we […]
At McCauley Marketing Services, we love finding new ways to tell the world about our clients’ businesses. But getting your company’s name in a consumer’s ear is only half the battle. Especially in the medical industry, consumers tend to go online to learn more about a business before they actually make a purchase or schedule […]