Marketing and Advertising Terms You Need to Know

Have you ever been in a conversation with someone who used so much technical jargon that you found yourself completely lost? It’s easy for miscommunications to happen when not everyone has the same vocabulary, and when you’re trying to build your business, this can be a real problem. That’s why we’ve compiled some of the marketing and advertising terms which many business owners don’t already know, but which are essential to getting the most out of your marketing meetings and research.

While it’s important to be knowledgeable enough to make educated decisions about your company, many business owners find that there simply aren’t enough hours in the day for running their company and marketing it mindfully. An effective marketing strategy needs to be carefully planned to ensure that all of these concepts (and more) work together to create a cohesive and well-known brand. To start discussing how our team at McCauley Marketing Services can make a difference for your business, schedule a meeting with us. Or, for more marketing tips and helpful information, follow us on Facebook, Twitter, and Google+.