Photo of the Week: The Right Tools for the Job

An important part of any project is making sure you have the right tools to get the job done. Whether your task is a print advertising campaign or a website redesign, it’s important to do the proper research on your target market and your brand. It’s even important to research competitors’ brands and marketing attempts, as well as paying thorough attention to analysis. Just as you would prepare for a meeting or a job interview, plan for each project before embarking upon it in order to avoid crucial mistakes that could damage your business’s image.

This guy looks like he didn’t come completely prepared, so he had to improvise.

This week the McCauley Marketing team wants you to tell us what you think is going through this man’s head. Our guess:

“Oooh, what’s he going to do when he gets to his upper lip? Sometimes improvising isn’t always a good thing.”