Unless you have banned yourself from technology and the media all together recently, you’ve probably heard of the two bills Congress has been trying to pass: Stop Online Piracy Act (SOPA) and Protect Intellectual Property Act (PIPA). Designed to address online piracy issues, the bills’ critics agree something should be done about online piracy, but […]
It’s pretty easy to make something appear better than it actually is through deception. You may remember a time back in elementary school at the lunchroom table when kids would trade lunches with each other because his or her lunch looked more appealing. If you took part in such trade, you probably encountered deceptive marketing, […]
Typically, we learn how to negotiate (to a certain degree) at a young age. For instance, a coworker at McCauley Marketing Services used to write letters to the tooth fairy because she felt she deserved more money based on the size of her tooth and how bad it hurt to pull. While negotiating with the […]