What makes a good first impression? We place a significant emphasis on first impressions, and rightfully so. You only get one. When it comes to business, your website often serves as your first impression to your audience. It is your digital appearance and presentation that should work in your favor to engage potential patients or […]
For any healthcare practice, your practice website should be the cornerstone of your marketing strategy. It’s the digital “home” where patients find out everything they want to know about your practice and ultimately decide if it’s the right fit for them. Does your website have everything it needs to turn visitors into lifelong patients? Making […]
Written content is one of the most critical components of your marketing strategy. For starters, it’s a cornerstone of your search engine optimization (SEO) strategy so it has the important job of bringing new readers and potential customers or patients to your website. Second, your web content needs to be engaging and valuable enough to […]
Chances are that you’ve heard from us or from almost anyone else with experience in digital marketing that blogging is a powerful way to bring traffic to your website. As with most tasks, however, there is a right way and a wrong way to build a robust blog. Many companies choose to create blog posts […]
As technology continues to advance every single day and marketing strategies change frequently, we often stop and wonder where and when this internet frenzy first began. From content and email marketing, to mobile video and social media, there are quite a few interesting facts surrounding these mediums. After visiting various marketing and advertising websites, we’ve […]