Thanks to expanding technology, today there are more ways than ever for businesses like yours to reach potential customers or patients. You can create marketing content on your website, post on social media, publish a video online, create a billboard ad, you name it. Most of the ways you reach customers, though, involve some type […]
There’s a common mistake that many healthcare practices make in their marketing strategies: they put all their focus on finding new patients. As a result, they don’t keep in touch with their current patients and those patients lose interest, sometimes even leaving you for other providers. To truly have a profitable practice, you need to […]
As the proverbial saying goes, “Variety is the spice of life.” Variety is also the spice of a great marketing strategy. To build your brand and spread your message in an effective, authentic way that generates long-lasting results, you need to combine a variety of both digital and non-digital techniques. Our marketing experts specialize in […]
In the world of marketing, new platforms and trends pop up constantly. It can be a challenge to know which will stay around and become valuable tools for advertising your business, and which will fade within months. This was an important question in everyone’s minds when Instagram first appeared, but by now it is clear […]
Search engine optimization is one of those tasks that seems far easier until you try to do it yourself. It isn’t a singular task, but a collection of strategies that you need to implement throughout your site and continue updating on an ongoing basis. In most companies’ cases, attempts at DIY SEO lead to expensive […]