A social media site is a platform that offers users the freedom of self-expression, often without the same inhibitions that are present in person-to-person communication. When you’re managing a social media page for business marketing purposes, chances are that you’ll come across comments that are harmful and inappropriate. Even though you can’t control what people […]
A social media newsfeed is a competitive place. There is a bombardment of information that is being consistently presented to the user with each click or scroll. Without the right eye-catching post, customers or clients are likely to miss your message. Therefore, each detail in your post should be selected with great care and intention. […]
If social media is part of your marketing strategy, then you already know the value of this emerging trend. At McCauley Marketing Services, we understand the importance of integrating social media with business: allowing companies to connect with current clients and reach new ones instantaneously. However, being engaged with social media is no longer enough. […]
You may have noticed your favorite companies’ Facebook profiles have changed to match the Timeline style utilized in personal profiles. While it’s always controversial anytime Facebook makes a visual change, we all know that change can come with benefits, and this is definitely the case with the Facebook brand page Timeline. For companies who may […]