Digital Deals Offer Retailer’s Advertising Boost as Disposable Incomes Remain Low
Since the introduction of the IPhone and Apple’s apparent digital universe take-over, a new digital advertising niche has emerged and exploded: smart phone couponing. Companies like ScoutMob, Groupon Inc., and MyDailyThread LLC have created systems for smart phone users to enjoy major (as in 50% and more) discounts on retail goods and services. Users simply […]