As a company who specializes in medical marketing, we at McCauley Marketing Services know how much patients can benefit from being informed about their health. But are ads for prescription drugs really informing patients, or are they hurting more than they’re helping? This debate has long been a point of conversation in the medical field, […]
Facebook updates are at it again and this time, they are entering the live video streaming arena. Video sharing has always been something Facebook users could share on their pages, but live streaming video is a brand new feature they’ve added to stay competitive to already popular platforms Periscope and Meerkat. Starting out as a […]
Despite what some may think, social media is not just for posting photos of babies and animals, but also a sounding board for consumers to voice their experiences and ask for peer advice. A study released last year by the consulting company PwC reports a steady increase in social media users discussing and managing healthcare […]