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October 26 2012

SEO Secrets (There is no one secret)

Marketing Tips, Uncategorized building SEO, increase website traffic, increasing SEO, link building, marketing strategy, meta tags, search engine optimization, SEO, strategic marketing plan, website content

If your business is online then you have probably considered using search engine optimization (SEO) to promote your business. However, if you are not currently using the web for your business, then you may want to first consider website design since potential customers often first go to the web to gather and search for information. […]

June 3 2011

Frequently Asked Questions about Search Engine Optimization

In The News, Uncategorized atlanta marketing, Atlanta marketing firm, Atlanta social media marketing, flash and seo, HTML 5, internet marketing, keywords, marketing website, McCauley Marketing Services, McCauley Marketing Services Atlanta, McCauley Services, McCauley Services Atlanta, meta tags, meta titles, Norcross marketing firm, search engine optimization, search engine results page, serps, wedsite seo

Q. I’ve always used SEO and SEM interchangeably. What’s the difference? Search engine optimization (SEO) is actually a subcategory of search engine marketing (SEM), but SEO is not the same as SEM. SEM is a type of internet marketing that increases a websites visibility in search engine result pages (SERPs). One way to increase visibility […]