In the fast-paced world of online marketing, content is certainly king. This fact has remained consistent for over twenty years. Regularly churning out high-quality, engaging content will endear you to your built-in customer or patient base and new prospective leads, as well as the all-important search engine optimization (SEO) algorithms. But producing, organizing, and managing […]
A huge part of growing any business is attracting potential new customers or clients to your website. And these days, people are far more likely to find your site via a search engine than by any other means. That’s why it’s so important for your business website to have a healthy presence on the most […]
It’s no secret that marketing has long-since entered a digital age. Online advertising is everywhere and tactics like social media marketing and search engine optimization have never been more important. With that said, that doesn’t mean traditional print marketing is dead. In fact, quite the opposite is true. There can still be immeasurable value in […]
Email marketing can be an excellent and inexpensive means of keeping in touch with your patients and potential prospects. But good email marketing takes more than just building a contact list and sending out run-of-the-mill content that your readers can get anywhere. An effective email marketing strategy can keep you in your customer’s thoughts and […]
Keywords and phrases are just one part of an effective search engine optimization (SEO) plan, but an important one at that. When your potential customers search for something on Google, it’s important for your website to be one of the top results of their search. One of the many ways companies optimize their webpages for […]