If you’re an avid social media user you’ve probably heard of the term hashtag. In case you didn’t know, the iconic tool was first introduced by Twitter as the pound symbol followed by a related phrase or key word without spaces to help categorize like conversations on the social streaming site. Just this week social […]
If you were one of the fifty MILLION Americans who watched the Super Bowl last Sunday night, then you probably saw the 30 minute stretch break that players had to take during the 3rd quarter while half of the stadium’s power was out. While not much was happening on the field, advertisers kept social media […]
McCauley Services has been fortunate enough to have the opportunity for expansion recently and we’ve received our fair share of cover letters and resumes. Reviewing these materials got us thinking about how similar the components of a successful website design and cover letter/resume are. Doing both of these things well requires writers, applicants, and graphic […]
Last week’s blog discussed physicians and professionals misusing social media. An article recently written by Ryan Homles, CEO of HootSuite (a social media management tool), reminds us of a prime example of social media misuse. In February last year, a social media specialist for the American Red Cross intended to send a personal tweet via […]
There was once a time when social media was just that—an online community where people could connect with friends. Now professionals are utilizing social media outlets to market their business and connect with clients. As social media usage increases, the lines between personal and professional lives often become hazy. No matter what your line of […]